Post by account_disabled on Mar 12, 2024 3:19:56 GMT
One of the mantras that has been circulating in my sector for a long time is this: "Sales will make you money today, marketing will make you money for years" . But it's true? I notice that those who deal with sales - be they a good salesman, a trainer or a guru in the sector - have the aspiration, or dream, that this will happen thanks to their persuasive skills. Perhaps a particularly brilliant or magnetic person manages to convince someone who is impressionable or who cannot find alternatives for comparison.
In fact, some experienced sellers have Canada Phone Number confessed to me that the contract should always be at hand, so as not to give the buyer time to think coldly or compare the offer with others. Furthermore, the sale clashes with the marketing of competing companies: if you want to convince the owner of a Ducati to buy a Harley as his next motorcycle, you have your work cut out for you. In a world where it is no longer needs that make us buy, but desires, we invent a status quo every time we want something.
we prefer to tell ourselves that we have made a good decision rather than live with the feeling of having lost something. occasion. Pure sales - the one in which marketing is absent - only work when competition does not exist, when the investment is negligible or when emotion takes on a central role. You see the classic drinks kiosk on a sunny and deserted beach, the book for 3 euros or the illusion of a better life. But if your product or service is a 40,000 euro CNC lathe, an elaborate consultancy or anything that involves a significant economic and emotional outlay, you will always have to face competition from those who are actually doing the marketing.
In fact, some experienced sellers have Canada Phone Number confessed to me that the contract should always be at hand, so as not to give the buyer time to think coldly or compare the offer with others. Furthermore, the sale clashes with the marketing of competing companies: if you want to convince the owner of a Ducati to buy a Harley as his next motorcycle, you have your work cut out for you. In a world where it is no longer needs that make us buy, but desires, we invent a status quo every time we want something.
we prefer to tell ourselves that we have made a good decision rather than live with the feeling of having lost something. occasion. Pure sales - the one in which marketing is absent - only work when competition does not exist, when the investment is negligible or when emotion takes on a central role. You see the classic drinks kiosk on a sunny and deserted beach, the book for 3 euros or the illusion of a better life. But if your product or service is a 40,000 euro CNC lathe, an elaborate consultancy or anything that involves a significant economic and emotional outlay, you will always have to face competition from those who are actually doing the marketing.
